Johannes Thingnes Boe bei den BMW IBU Weltmeisterschaften Biathlon Oberhof 2023
Prachtregion Family Days with exploration tour

Prachtregion Family Days

Look forward to the Prachtregion Family Days - the highlight for the whole family at the BMW IBU World Cup Biathlon in Oberhof. Not only top sports and a great feeling in the arena are waiting for you, but also an exciting tour through Oberhof. There is also a great offer for families with the family ticket on Thursday and Friday.

Exploration tour through Oberhof

The Prachtregion Exploration tour takes you to the various stations in Oberhof and guarantees a great time with the whole family. Discover different places in Oberhof, learn about specific topics, collect stamps at each station and look forward to a great present at the finish. Further information will follow soon.

 Note: The exploratory tour is free of charge and can be completed on all days (Thursday to Sunday).  The finish is at the Prachtregion hut in the event area. A ticket is required to visit the event area.

Prachtregion Family Days exploration tour

Family tickets

On 4th and 5th January 2024 the BMW IBU World Cup Biathlon in Oberhof is all about families. Appropriate to the holiday season there are great offers for families and Block A becomes a family stand. For each full paying adult, one child up to the age of 17 gets free admission with the family ticket (on weekend, children from the age of 10 have to pay full admission).

Buy your Family tickets now!

District advertises with brand Prachtregion at World Cup for holiday guests

The district of Schmalkalden-Meiningen and Oberhofer Sport und Event GmbH (OSE) have agreed on a partnership for the upcoming BMW IBU World Cup Biathlon Oberhof. The district will once again present itself extensively with its tourism brand “Prachtregion” and the website “”.  “We want to make our Prachtregion even better known as a fantastic active destination, beyond sports, and we regard the Biathlon World Cup as an excellent advertising platform to achieve sustainable effects,” says administrative head of a district Peggy Greiser. Among other things, the Prachtregion presents itself this year as the namesake of the new “Prachtregion Family Days” with an exploratory tour during the World Cup. The Prachtregion receives a specially branded grandstand and branded signposts.

The Prachtregion-hut in the event area will be the destination of the exploratory tour for families. “We are delighted that this year we will be able to reach families in particular with our great and family-friendly offers in the Prachtregion for the World Cup.” Another highlight: The Prachtregion becomes a photo point partner.  The logo stands out on a chic photo point made of wood, where spectators can take souvenir photos of this sport highlight and send them to the world.  In addition to the own promotion stand in the event area, which will be played in cooperation with the tourist information office of the district, the broadcasting of video spots on the screens of the biathlon stadium, at the track as well as on the town square and in the VIP tent are also planned.  In addition, numerous logo presentations, newsletters and social media publications are agreed upon.

Find out more about the magnificent region here:


The Prachtregion of Schmalkalden-Meiningen is not only synonymous with top sports, but also those who want to get active themselves are just right here at any time of year.  Whether on foot, by bike, climbing, on skis or in a canoe – Thuringian Forest, Werratal and Rhön invite you to dreamlike tours. Culture and history await visitors in the Staatstheater Meiningen as well as in unique museums and exhibitions. Impressive variety is offered by numerous visitor magnets such as the Viba Nougat World in Schmalkalden or the Zella-Mehlis marine aquarium. Find out more about the magnificent region:

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